Transform Your Life

with a Coach

Welcome to My Hero Journey Coaching

Embarking on a leadership journey is like learning to drive: it takes skilled coaches and mentors, real-world experience, and a clear roadmap to navigate with confidence. You’ve already mastered the basics—earning qualifications, building expertise, and passing critical career milestones. But if you’re a senior (C-suite) leader looking for that edge, to conquer complex challenges, or break through personal roadblocks or a senior professional manager yearning to accelerate progress, you will need more than just ambition, you’ll need a coach. My Hero Journey Coaching is your catalyst for transformation.

My coaching services are as unique as your ambitions. In a trusted, confidential space, I focus entirely on your goals breaking through personal roadblocks —whether it’s transitioning to a top-tier leadership role, mastering boardroom influence, or finding balance in high-pressure environments. With my proven expertise as a Chief Finance Officer and accredited ILM Level 7 coach, I’ll guide you at your pace, challenge you to stretch further, and equip you with actionable strategies to become the confident, impactful leader you’re destined to be.

Explore how My Hero Journey Coaching can empower your next life or career chapter. Read on to discover tailored programs and take the first step toward unlocking your potential.

My Hero Journey Coaching: Empowering Executive Excellence

Your Journey, My Mission

Hello, I am Iain McCulloch and I am here to take you on your journey.

My career began as a junior in a dynamic workplace, where exceptional mentorship ignited my potential. That early investment fuelled decades of growth, leading to my accreditation as a fully qualified accountant and, ultimately, a Chief Financial Officer for a major public safety organisation with a turnover of c half a billion GBP. Through hands-on experience across diverse industries and a rigorous Level 7 ILM Coaching and Mentoring qualification (completed in 2024), I’ve honed a unique blend of financial expertise, leadership insight, and coaching mastery.

Now, I’m dedicated to guiding senior ‘C-suite’ leaders and senior professional managers like you. My mission? To provide transformative coaching that unlocks your potential, navigates complex challenges, and drives lasting success.

Why Choose My Hero Journey Coaching?

Selecting the right coach is a critical step in your career. At My Hero Journey Coaching, you gain a partner with:

  • Proven Expertise: As a fully accredited accountant and CFO, I bring deep financial acumen and leadership experience across industries, cultures, and operational contexts.

  • Elite Coaching Credentials: My Level 7 ILM qualification, earned through 18 months of intensive study, and continually developed through reflective practices as I coach more ensures you receive cutting-edge, evidence-based strategies.

  • Ethical and Professional: I abide by the EMCC Code of Ethics and I am committed to delivering the level of service that may reasonably be expected of a coach or mentor.

  • Practical Wisdom: Beyond corporate boardrooms, my diverse experiences—from high-stakes operational roles to out-of-office challenges—inform actionable, real-world guidance.

  • Tailored Support: I create a confidential, encouraging space focused entirely on your goals, delivered with clarity, ethics, and unwavering commitment.

C-Suite Coaching for Today’s Leaders

If you’re a senior (C-suite) leader looking for that edge, to conquer complex challenges, or break through personal roadblocks, or aa a senior professional manager yearning to accelerate progress, you will need more than just ambition, you’ll need a coach. My Hero Journey Coaching delivers the results you want. My targeted programmes include:

  • Finance to Leadership Blueprint: Equips senior finance professionals with the skills and confidence to excel in C-suite roles.

  • Executive CFO’s Resilient Leadership: Empowers leaders to navigate uncertainty, build resilience, and lead with impact.

  • The Executive Wellbeing Blueprint: Here for Today and Tomorrow: Prevent burnout. Enhance resilience, manage stress, and align professional success with personal wellbeing.

    More details of what each programme includes can be found further down the page.

Bespoke Coaching

Maybe you want help to overcome a specific obstacle? I can help you with bespoke one-to-one coaching. Some examples include:

  • Is it me or do I have imposter syndrome? - a stepped approach to address confidence.

  • Improving boardroom influence - Develop presence, handle challenges, sustain influence and understand politics.

  • Build and maintain a powerful, authentic personal brand to showcase your professional persona, ethics and integrity.

  • Managing ambiguity in a constantly changing world (“Manage in the Grey”).

Every programme is designed to help you evolve into a confident, capable person, equipped with strategies that are relevant, actionable, and aligned with your aspirations be they in your professional or personal life.

Take the Next Step - Free Discovery Call

Ready to transform your leadership journey? Contact me today to explore how My Hero Journey Coaching can empower your success.

Choose Your Coaching Journey

Example Programmes

Finance to Leadership Blueprint

How to Make the Leap Forward in Your Career

A 6 month intensive coaching programme to equip senior finance professionals with the strategic mindset, leadership competencies, and personal branding necessary to successfully transition into broader executive leadership roles and amplify their career trajectory.

Is this for me? Aimed at senior leaders preparing for or serving in board-level roles, including NED positions, Finance Directors, Controllers, Heads of Finance.


What can I expect to achieve? This 'Finance to Leadership Blueprint' programme will empower senior finance professionals to strategically plan and execute their transition into broader executive leadership roles, unlocking their full potential and accelerating their career trajectory.


Duration: 6 months (12 bi-weekly 60-minute one-on-one sessions).

Delivery: Virtual with optional in-person sessions (Eastbourne)

Key Elements of this Programme:

  • Strategic Focus: Emphasis on developing a strategic mindset and contributing to overall business objectives.

  • Leadership Skill Development: Targeted development of core leadership competencies beyond finance.

  • Personal Branding: Focus on crafting a compelling personal brand that resonates with executive-level expectations.

  • Action-Oriented: Practical tools and frameworks to facilitate tangible career progression.

  • Individualised Approach: Tailoring the coaching to the specific aspirations and context of each participant.

Price: c £6,000 (GBP)

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The Executive CFO's Resilient Leadership

Navigating Complexity and Driving Strategic Impact

A 6-Session Coaching Programme for Executive-Level CFOs

A powerful and transformative coaching experience for Executive-level CFOs, empowering them to lead with exceptional resilience and drive significant strategic impact

Programme Goal: Empowering Executive CFOs to amplify their resilience as a strategic imperative, enabling them to lead through systemic uncertainty, shape organisational strategy, and drive sustainable, long-term value creation.

Duration: 6 months, 6 x 1.5 hour sessions with coachee ‘homework’

Delivery: Virtual with optional in-person sessions (Eastbourne)

Key Elements of this Programme:

  • Session 1: Leading with Vision and Fortitude

  • Session 2: Mastering Strategic Agility and Shaping Future Scenarios

  • Session 3: Leading with Emotional Intelligence and Influencing Stakeholders

  • Session 4: Driving Transformational Change and Building Organisational Resilience

  • Session 5: Integrating Financial Strategy with Long-Term Value and Sustainability

  • Session 6: Embedding Executive Resilience and Shaping a Legacy

    Price: c £4,500 (GBP)

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The Executive Wellbeing Blueprint

Here for today and tomorrow

Why It Works: Reflects your balanced lifestyle and addresses the “lonely at the top” feelings.

Target Audience: Senior executives and C-suite leaders facing burnout in high-pressure roles (e.g., finance, local government).

Purpose: Prevent burnout. Enhance resilience, manage stress, and align professional success with personal wellbeing.

Duration: 6 months (12 bi-weekly 60-minute one-on-one sessions, 2 wellness assessments). Offer of a 30-minute post-program check-in.

Delivery: Virtual with optional in-person sessions (Eastbourne), personalised toolkit.

Objectives

  • Reduce burnout through stress management techniques.

  • Create work-life boundaries aligned with your dual lifestyle.

  • Track resilience and energy via wellness assessments.

  • Provide a confidential space to address challenges.

Price: c £5,000 (GBP)

Ready to explore how coaching or mentoring can accelerate your career journey? Contact me at myherojourneycoaching@gmail.com to discuss your specific needs.